Track & Cross Country

An excerpt from chapter 8:

"With the demise of St. Edward’s Day, another means was necessary to identify track athletes. In 1915, the track coach was none other than soon-to-be-legendary Knute Rockne, who even as a little-known student showed a penchant for drawing media attention and sponsorships to his endeavors:

'Coach Rockne announces that a cross-country run will be held on Wednesday, November 10, at four o’clock. About twenty-five men are expected to start the run which will be five miles in length. Six prizes will be given, the first prize being a silver cup donated by Clauers Jewelry store in South Bend. Cross-country running has not received the attention it deserves at Notre Dame the past few years, and Coach Rockne is endeavoring to arouse interest in this sport.' "